WhizzLoyalty

Loyalty is the highest-ROI starting point.

Guaranteed +25% more direct bookings with a programme that runs in your words, your colours and your brand. The tier ladders shown here are live in production today.

Book a 30-min demo

7M loyalty members run on this platform

Swiss-Belhotel

International

Welcome back, Ms Halim

Silver | Enthusiast · Member since 2021

  1. Green | Global
  2. Red | Explorer
  3. Silver | Enthusiast
  4. Gold | Influencer
  5. Platinum | Connoisseur

Bandung · Bali · Sydney · Nairobi · Baden

7M

Loyalty members

Swiss-Belhotel International

as at Aug 2026

+280%

Direct booking growth

Quality Hampstead

over 12 months

$276K

From one campaign

Lagoona Beach Resort

WhatsApp, Summer 2025

45%

Direct revenue

City Blue Hotels

from zero, in 6 months

+400%

Repeat bookings

Swiss-Belhotel International

loyalty members

Most guests leave as strangers

Not because the stay was bad. Because nothing recognised them, and nothing brought them back.

  1. They arrive unrecognised

    A guest who has stayed four times sees the same page as a stranger, and the same price.

  2. The reward sits outside the booking

    Points a member cannot see or spend while they are booking are not a reason to book direct.

  3. So they go back to the OTA

    The channel that remembers them wins the repeat stay, and charges you commission for a guest you already had.

How it works

A member is made in three moves

Each one is configured to your programme rules, not ours.

  1. I

    Enrol

    Guests join at booking or at check-in and see member rates straight away. Rewards start from the first stay, not the twelfth.

  2. II

    Reward

    Points on the spend you choose to include, and tiers that carry real perks: upgrades, late checkout, welcome gifts, digital vouchers.

  3. III

    Retain

    Birthday perks, referral rewards and re-engagement offers, sent through WhizzCRM on the rules you set.

Who the member is

A programme for the guest is only one of six

Most of a hotel's repeat revenue does not come from the person sleeping in the room. It comes from whoever books it. A hotel can run one of these or several.

Guest

The person who stays

What it is

Recognised at booking, earns on the stay, sees member pricing. The programme most hotels mean when they say loyalty.

Booker

The person who books, but does not stay

What it is

Travel managers, PAs and group organisers. They choose the hotel repeatedly and are rewarded by nobody.

Corporate

The company, not the traveller

What it is

Loyalty attached to a corporate account rather than an individual. Pairs with Corporate Login, which the booking engine already runs.

Travel agent

The agency booking on behalf

What it is

Points for agents, not only net rates. Pairs with the Travel Agent Portal, where authenticated agents already get their own rates.

Referral

The member who brings another

What it is

A member is rewarded for the guest they send. The cheapest acquisition a hotel has and almost nobody runs it.

Paid

The guest who buys in

What it is

A paid or subscription membership. The guest pays to join and gets member benefits from the first stay rather than the twelfth.

Which ones fit, and how each is funded, is what the demo is for.

On the platform today

Swiss-Belhotel International

Chain-wide loyalty, running across their portfolio. Each figure carries its own measurement period.

Loyalty members
7MLoyalty membersas at 11 August 2026
Loyalty member growth
+400%Loyalty member growthover 14 months
Repeat bookings
+36%Repeat bookingsloyalty members
Higher booking value
+40.9%Higher booking valuefrom loyalty guests

Reward mechanics

Give members a reason to return

Choose one reward model or combine them. We configure the rules around your hotel, your guests and the behaviour you want to encourage.

Earn and Burn

Members earn points on eligible stays and spend, then redeem them against their next booking or hotel experience.

earnuse

Cashback

Return part of eligible spend as hotel credit: immediate value that is simple for guests to understand and use.

stay valueback

Vouchers and digital cards

Turn points into branded vouchers and digital cards for stays, upgrades and experiences across your hotel.

pointsrewardcatalogue

Programme structure

One property or the whole group

Run tier-based member rates without points, create a wallet for one hotel, or give members one shared points wallet across every property in your group.

What recognition looks like in the booking

Signing in changes what the guest can see and what they can do. Points on every rate, member pricing, and the option to pay with points.

BookingWhizz booking engine
Recorded from the BookingWhizz booking engine.Neutral demo property. Rates and availability are demonstration data.

Group loyalty

One programme, every property in the group

A member earns at one of your hotels and spends it at the next. One identity, one balance, wherever they stay with you.

  1. Property one

    Three nights, city hotel

    +1,200 points

    Earned on a direct booking

  2. One group wallet

    Same member, same balance

    3,850 points

    Available at every property in the group

  3. Property two

    Two nights, resort

    −2,000 points

    Redeemed against the booking

Or run it the other way: no wallet at all, and tier-based member rates recognised across every property instead.

Keep the booking engine you already have

Loyalty does not have to mean replacing your booking technology. We will walk through your setup on the demo.

Add loyalty to your stack
Members enrol, earn and are recognised around the booking journey you already run.
Or run it inside the booking
On the BookingWhizz engine, the member is recognised and priced inside the booking itself.

Your programme, through your guest's eyes

A branded portal they want to use, and messages that keep them coming back. The screens below are an illustrative programme example, not a client account.

CCity Blue Rewards

Your stay is confirmed, Sanduni.

12 to 17 May, Super Deluxe Lake View.

As a Silver member you'll earn 1.5x points on this stay.

Perfect, thank you!

Tomorrow is the day. Skip the queue with online check-in.

Your member welcome amenity will be in the room.

2,640 points added. 720 to go until Gold.

Sent after checkout

Illustrative programme example, not a client account.

The member portal

Points balance, tier progress, reward redemption and member-only rates, on your brand rather than ours. The same balance wherever they stay with you.

The messages around the stay

Confirmation, check-in, points earned, tier milestones. Loyalty triggers the moment. WhizzCRM delivers the message over WhatsApp, email or SMS.

Tier automation

Tiers that move themselves

When a member reaches the threshold you set, their tier moves and the benefit follows. No spreadsheet, and no one having to remember to check.

  1. Threshold reached

    Twelve stays this year, Gold rules met

    The member qualifies for Platinum, which carries spa access on your programme.

  2. Moved automatically

    Platinum, from the next booking

    The tier is updated, the benefit is live, and the welcome message goes out through WhizzCRM.

In the product

What you get to configure

  • Customisable tiers
  • Points and rewards
  • Digital vouchers
  • Member rates
  • Referral programme
  • Loyalty analytics
  • Tier automation
  • Booker rewards

Works with your existing hotel technology

Works with every major PMS, Channel Manager, OTA, and Payment Provider

OracleOpera CloudMewsCloudBedsSiteminderD-EdgeDerbySoftShijiRateGainTravelClickFidelioHotelogixIDS NextLittle HotelierRMSOracleOpera CloudMewsCloudBedsSiteminderD-EdgeDerbySoftShijiRateGainTravelClickFidelioHotelogixIDS NextLittle HotelierRMS
150+ PMS Systems40+ Channel ManagersOTA ConnectivityPayment ProvidersRevenue Management

Satisfied Guests Leave, Loyal Guests Send Friends

Discover how much repeat and referral revenue you're missing, and how to change that